 | 29T Antitrust and Trade Regulation |
 | 29TIII Statutory Unfair Trade Practices and Consumer Protection |
 | 29TIII(B) Particular Practices |
 | 29Tk163 k. Advertising, Marketing, and Promotion. |
Television advertisements that allegedly showed beer as source of fantasies come to life, fantasies involving tropical settings, beautiful women, and men engaged in unrestricted merriment, were not deceptive and misleading, but were merely puffing, which did not give rise to actionable fraud under Michigan's Pricing and Advertising Act.
Overton v. Anheuser-Busch Co., 517 N.W.2d 308 (1994)
About The West Headnote of the Day
Written by West attorney editors and classified within the exclusive West Key Number System®, West headnotes summarize points of law in judicial rulings. Every day, we bring you a West headnote that's especially humorous, profound or interesting. IMPORTANT: We offer the West Headnote of the Day as a diversion; the point of law it contains may no longer be good law. Please verify using KeyCite® on Westlaw. For Westlaw research assistance or questions, please call 1-800-207-9378.
Other Helpful Links: Westlaw® | FindLaw® | Thomson West | lawschool.westlaw.com
|